Mold manufacturing: the rapid development of China's die manufacturing industry continues to expand

Mold manufacturing: the rapid development of China's die manufacturing industry continues to expand

With the breakthrough popularization of mobile terminal devices such as smart phones and tablet computers, the rise of mobile phone applications and the continuous optimization of mobile Internet services, the number of mobile terminal users has exceeded the number of traditional PC computers, the way people access information has also changed, and the customer-centered marketing mode has also changed. Mobile marketing supported by mobile Internet and powerful cloud services is emerging gradually.

3G client opens a new path of mold mobile marketing

The biggest advantage of mobile construction is that it breaks through the limitations of time and region for the first time. It can achieve the "one-to-one" marketing goal through targeted and accurate information interaction with customers, and achieve precise demand-oriented communication, reaching every audience point. At the same time, each audience point can become the transmitter of information. Can help enterprises to solve the problems of capital, scale, efficiency and other aspects.

In recent years, China's die and mould manufacturing industry has developed rapidly with the continuous expansion of the industry scale, but the industry competition is also becoming increasingly fierce. A large number of small and medium die and mould manufacturing enterprises are in urgent need of expanding the enterprise scale and improving the economic benefits to cope with the fierce competition situation. For this reason, some mold manufacturing enterprises began to try mobile marketing, trying to solve the crisis of enterprise development with a new marketing model.

"Mold manufacturing" mobile Internet information sharing platform is the "witness" for mold manufacturing enterprises to carry out mobile marketing. This platform mainly focuses on information sharing. Relying on the powerful media advantages of mobile Internet, it mainly provides mold manufacturing enterprises with enterprise information and product information push service. To realize the seamless connection between enterprises and mobile Internet e-commerce customer groups, so as to open up new sales channels for enterprises and improve product sales.

"Mobile marketing for a wider audience, and information delivery is more timely and efficient, not only for the enterprise to save costs, but also expand the economic benefits of the enterprise. So far, China's mobile Internet users have reached more than 600 million, which means that mold manufacturing enterprises can face these 600 million potential users for targeted, immediate and efficient information promotion and publicity, so as to achieve the goal of improving enterprise reputation, expanding enterprise sales channels and improving enterprise product sales." Long engaged in mold manufacturing industry Luo Lixi said.

With the rapid popularization of smart phones and other mobile terminal devices and the continuous improvement of 4G network, the mobile Internet has an increasingly profound impact on traditional industries. The development of mobile marketing in the die and mould manufacturing industry will help to improve the overall level of competition in the die and mould manufacturing industry, expand the economic profit of the die and mould manufacturing industry, and especially help to promote the development of medium and small die and mould manufacturing enterprises.

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